Lou HickeyMarketing Director EMEA, One4all
Award-winning marketing and public relations professional, Lou Hickey has over twenty years of experience working with consumer and corporate brands across the EMEA and APAC regions. A commercially astute marketing strategist with creative flair, she leads strategy for three consumer brands under the Blackhawk Network portfolio – One4all, Gutscheingold and Restaurant Choice – across ten countries. A regular judge on award panels including the UK’s GCVA, and The Spiders, she is listed in the Business & Finance and Cvent Index Top 100 Marketing Professionals..
Terry SpenceMSc - Director of B2B Sales, One4all
Terry has over 20 years’ experience building and leading high-performance sales teams across multiple sectors in the B2B arena including the Incentives, Motivation, Telecommunications, Retail and Prepaid Financial Services sectors.
Adept at defining innovative growth strategies to drive new business development and enhance market penetration across untapped verticals, Terry has been involved at a senior level for the strategic development of various sales channels, both in Ireland and the UK markets.
His industry knowledge and experience across major blue-chip companies, along with his business understanding, drive and passion for success, positions Terry as a key inspirational leader.
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Rob FosterSenior Digital Marketing Manager, EMEA, One4all
Rob brings over 20 years of strategic marketing experience, having partnered with leading brands across the EMEA and North American regions in sectors ranging from Gifting and Gaming to Insurance, Utilities, and DIY. A seasoned digital marketing practitioner, Rob excels in leveraging data-driven insights to optimise campaign performance and allocate resources efficiently for maximum growth. With a proven track record in leading high-impact campaigns across performance marketing, SEO, email, and social media, he consistently delivers results by aligning digital strategies with overarching business objectives and continuously refining approaches to stay ahead of market trends.
Alan DevlinCEO at eDot Invest
Alan Devlin deals with the development of business management, growth and finance. He has a great experience in eBusiness; he has worked with clients such as Coca Cola, AVIVA, Johnson & Johnson, Heineken and more.
Jermain WilliamsCo-Founder and CEO, Engage
Co-Founder and CEO of Engage Interactive, Jermain is a highly experienced and award winning digital marketer. With over 20 years experience in the industry, Jermain has designed and developed marketing strategies, website and apps for a wide range of National and International clients that include Audi, Škoda, Volkswagen, Seat, Cupra, Microsoft, SAP, Epson, San Francisco 49ers, Manchester City FC, Mercedes F1, McLaren, Vodafone, EA Games, BMW, Bank of Ireland and Diageo. Jerman has a BA in 2D and 3D art and design and is a IPMI certified project manager.
Mark JordanCEO, Skillnet Ireland
Mark is the CEO at Skillnet Ireland, and has held a number of senior leadership roles in the Financial Services and FinTech industry. Having worked in the UK, US, Switzerland & Ireland, he is an experienced and innovative leader possessing expertise in technology deployment, operational management, system transformation and regulatory compliance.
Throughout his career, Mark has managed and delivered many global strategic transformation programs around system redesign, operational workflow improvements, outsourcing, offshoring and process re-engineering. He also specialises in identifying and developing partnerships and successful commercial engagements with governments, industry bodies and subject matter expert companies.
At Skillnet Ireland, Mark is leading the organisational growth strategy and technology skills agenda. He is engaged with the European Commission, higher education, government departments and industry sectors in Ireland, and is focussed on readying business for the impact technology will have on the future world of work.
Dr Yuhui GaoAssociate Professor of Marketing, DCU Business School
Dr Yuhui Gao is Associate Professor of Marketing at DCU Business School, Dublin City University. She holds a PhD in Marketing from Michael Smurfit Graduate School of Business, University College Dublin (UCD). Yuhui has served as the Chairperson of the BSc in Marketing, Innovation and Technology programme at DCU for over seven years.
She has been awarded as AdvaneHE Senior Follow. Her current research interests are marketing performance management (marketing metrics), marketing strategy and sustainability. She has published widely in numerous international peer-reviewed journals including European Journal of Marketing, International Journal of Contemporary Hospitality Management, Journal of Business Ethics, Industrial Marketing Management, International Business Review, Journal of Strategic Marketing, Journal of Small Business & Entrepreneurship.
Yuhui is a member of European Marketing Academy, American Marketing Association and Academy of Marketing Science. She is a recipient of the Irish Research Council Research Ally Prizes 2021. She has been nominated for the President’s Awards for Engagement 2022.
Naoise Ó ConchubhairHead of Digital, Detail. Design Studio
Naoise is a multidisciplinary designer spanning visual design, web development, digital strategy and education. He works for clients large and small to create socially conscious products, brands and services. He is dedicated to teaching and fostering the next generation of creative talent as a visiting lecturer at IADT and Auburn University and as a member of ICAD, the 100Archive and the Threex3 Design Internship program.
Paul WalshDirector - Programme & Project Management, Expleo Group
Paul Walsh is the Director of Programme and Project Management at Expleo. With Expleo for 9 years, I have been responsible for the Programme and Project Management Service which includes; framework, business, people, and solution development.
Alan HennessyThe Digital Mentor and CEO, Kompass Media – Digital Marketing Agency
Alan Hennessy is a Digital Marketing Consultant, Podcaster and Trainer, Keynote Speaker and Best Selling Author.
Alan is the CEO of Kompass Media, offering a wide range of Digital Marketing Solution for their clients.
Alan is the host of Social Media Talks with over 1000 downloads per month. He has interviewed some of the worlds most influential people in business and experts in Digital and Social Media Marketing.
Alan is co-founder of The Global Tea Break Network, a global business community with over 500 members.
Alan delivers Digital Marketing Mentorship programme to business professional that guide and assist them to fast-track their learning in create visibility online and building their brand awareness across all digital platforms.
Alan is a published author with a No.1 Best Selling Digital Marketing Book in 2023.
“Solving The Digital Marketing Jigsaw Puzzle”
Lisa-Nicole DunneFounder and MD, Mantra Strategy
Lisa-Nicole Dunne with over 15 years of experience in strategy, leadership, growth, and high performance, she is the founder and managing director of Mantra Strategy, a strategy consulting agency and leadership institute that helps organisations develop clear, effective, and impactful strategies, empower purposeful leaders, and create the environment for impact. Lisa-Nicoe works with clients across various sectors, including social services, social enterprises, start-ups, and corporate partners, to facilitate ideation, innovation, culture, brand, and positioning strategies, and to align teams behind a shared vision and mission.
As a strategist, leader, and advocate, Lisa-Nicole is passionate about driving positive changes in society, especially in the areas of neurodiversity, autism, and gender equality. She is the founder of The Lunchtime Circle, a network that provides mentoring, collaboration, think tanks, and networking opportunities for charities and social enterprises over lunch. In addition, she volunteers as the chair of the WorkEqual event and International Women’s Day committee, supporting the campaign for equality at work.
Gillian HennessyMarketing Director, EY
Gillian Hennessy is a seasoned marketing director with a rich background spanning consumer, retail, and professional services sectors. With a strategic mindset and a passion for innovation, she has spearheaded numerous successful digital marketing campaigns, leveraging her expertise in online platforms and data-driven strategies. Gillian’s career is marked by a keen understanding of market trends, consumer behaviour, and emerging technologies. Her commitment to driving results and fostering brand growth has consistently elevated her teams and organisations. Gillian is passionate about shaping the landscape of digital marketing, embodying a relentless pursuit of excellence in the ever-evolving realm of consumer engagement.
Dr. Julie SchiroAcademic Director - MSc in Digital Marketing & Assistant Professor of Marketing, UCD Michael Smurfit Graduate Business School
Dr. Julie Schiro is the Academic Director of the MSc in Digital Marketing at the UCD Michael Smurfit Graduate Business School and an Assistant Professor of Marketing. With over a decade of experience in digital marketing research and teaching, she works with executives, MBA, and master’s students while also consulting with industry clients. Her research explores what makes content go viral, how to design engaging prosocial smartphone games, and how search engine strategies can be optimized based on user values and beliefs. Dr. Schiro holds a Ph.D. in Marketing from the University of Colorado, Boulder, and graduated summa cum laude with a bachelor’s degree in business from the University of Southern California.
Dan EamesSenior Design Advisor — Digital, Centre for Excellence in Universal Design/ National Disability Authority
Dan Eames is the Senior Digital Design Advisor with the Centre for Excellence in Universal Design at the National Disability Authority. Dan is dedicated to enabling the design of environments (particularly digital) that can be accessed, understood and used regardless of a person’s age, size, ability or disability
Eva PerezProgramme Chair and lecturer in Digital Marketing, IADT
Programme Chair and lecturer in Digital Marketing
Eva Perez is Programme Chair at the Institute of Art, Design and Technology in Dún Laoghaire, leading academic innovation at the intersection of creativity, technology, and strategy. With expertise in digital storytelling, marketing, and education, she prepares future digital professionals to think critically and act creatively. Eva regularly speaks on AI, storytelling, and the future of digital marketing.
Gerard TannamBrand Director, Islandbridge
Gerard is Founder & CEO at Islandbridge Brand Development, where he works with a diverse range of clients to devise clear roadmaps to strong positioning, ahead of competitors, in national and international markets.
Gerard sees the primary purpose of your brand is to reflect the vital role you play for your customer, the relationship between you both, and the value you offer them as a result, so as to make you the natural choice of the best customers in your market.
In understanding the brand relationships between business and customers, Gerard and his team have implemented programmes for market-leading clients such as Topaz Energy, Maldron Hotels, Clongriffin Town (for Gannon Homes), Lisney, McGowan Print, Marathon Sports Travel, The Louis Fitzgerald Hospitality Group, Musgrave Food Services, Funderland, Savvi (formerly ESB) Credit Union and Acquired Brain Injury Ireland.
Kim Mckenzie-DoyleCEO & Instigator, The B!g Idea
From being told to marry-well in school, Kim Mackenzie-Doyle went on to design world-first products, lead global creative teams, and win international awards. As President of the Institute of Designers Ireland, she became a powerful advocate for change, founding national initiatives to champion diversity and mental health, representing industry on the Expert Group for Future Skills Needs, securing patents, and even helping shape ISO standards for creative practice.
But her proudest creation is The B!G Idea, Ireland’s award-winning creative education charity that’s transforming how young people see themselves and their future. As Founder and CEO, Kim leads a passionate team giving teenagers the confidence, creative-thinking skills, and networks she wished she’d had at school.
With thousands of students and industry mentors already connected to create solutions to Ireland B!GGEST challenges, The B!G Idea is building Ireland’s most inclusive innovation pathway, where every young person, regardless of background or ability, can unlock their potential and shape a better future for us all.
Matthew MooneyMarketing Director, AIB
Matthew Mooney is Head of Customer Experience Optimisation at AIB, where he leads the transformation of digital channels and drives customer innovation through new technology. With 15+ years’ experience at the intersection of marketing, customer experience, data and AI, he focuses on practical, scalable improvements that make it easier for customers to find, do and get value, without added complexity. He has led cross‑functional teams, modernised digital foundations, and translated strategy into measurable outcomes. Matthew’s work has been recognised internationally, including at Cannes Lions, D&AD and the All‑Ireland Marketing Awards. He is committed to building durable capability and mentoring emerging talent, and he regularly contributes to industry conversations on the future of marketing, CX and innovation.
